Digital transformation is fundamentally not about technology, but about strategy. Mobile, artificial intelligence, cloud, blockchain, internet of things, 5G, … change the competition dynamics and require incumbents to use a different playbook.

To support executives in this journey I help them design, experiment and scale distinctive strategic moves in a digital world through consulting, training and coaching.

Consultant since 1999, I have advised on over 100 projects in France and around the world. My clients are mostly owners or general managers of mid-caps and family businesses.

As an affiliate Professor at ESCP, I contribute to research and lecture in teaching programs for students and managers. I am also a scientific co-director of the MSc in Big data and Business Analytics.

Previously I have been involved in two start-ups and led the recovery of a failing company. I also founded and led Without Model, a think tank dedicated to foster open, collaborative and responsible business models.

I studied at ESCP where I obtained a master’s degree in Management and at Dauphine University where I earned a PhD in management science.