BLOGDatanomics and strategy

A blog and a newsletter on competition and value creation with data and analytics.

Comments, examples, methodologies and research.

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Non classéThe New Currency: How Data Shape Corporate Strategy

From the evolution of business models to the redefinition of market boundaries and organizational structures, digital technologies have a profound impact on corporate strategy. Data are the catalyst of these transformations and we describe 4 ways data shape corporate strategy in the digital age.

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Competitive advantage Non classé researchWhen machines outperform humans, humans still make the difference

With AI, algorithms are able to perform tasks much better, faster and with less errors than humans. A recent research concludes in a more subtle way: under certain conditions, humans perform better than machines when it comes to decision making. In which context humans beat the machines? What are the implications for strategy and resources...

Non classé researchPerceived usefulness in recommendations systems, which strategic implications?

Recommendation systems are powerful revenue engines. Different types and logics exist but a lot of them rely strongly on personal data. Internet users and regulators exert growing pressures on how personal data is used which curb the ability of platforms to collect them. Recent research investigated how perceived usefulness could play a significant role in the...