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Over the last years, numerous reports have highlighted the gap between the promises of value creation associated with AI and the value captured by companies in reality. A recent research has investigated the drivers influencing success of AI initiatives and concludes on 4 drivers which ensure AI influences performance. Interestingly, they are not directly related...

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Recommendations systems are powerful revenue engines: the better the system, the longer the users stay on the platform or the more the clients spend on the website. But systems are numerous and some perform better than others. In particular, some systems are automated and based on other users behaviours whereas others are more manual and...

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Building distinctive strategies in turbulent times. AI & digital strategy advisor, ESCP professor, author.

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